Honor Magic V2 release attracts global media attention, achieving a new record in first sales

'Honor Magic V2 release sets new record in global media attention and first sales'

【Phoneauto News】On the evening of July 12th, Honor held the Magic V2 and Full-Scene New Product Launch Event, officially releasing the folding flagship product Magic V2. Through comprehensive design breakthroughs in appearance, hardware, and structure, Honor has for the first time made the thickness of the folding screen body surpass 1cm, achieving 9.9mm and bringing the folding screen into the millimeter era. At the same time, Magic V2 has also become the industry’s thinnest and lightest folding screen phone, further breaking the boundary between flat and folding phones.

In the pre-sale stage after the launch event, Honor Magic V2 achieved remarkable results. In the four major e-commerce platforms, the pre-sale sales volume broke the record for sales volume and sales amount of all Android phones in the past year at the same period on the four major platforms! This shows that Honor Magic V2 is highly recognized by domestic consumers.

Not only in China, but also internationally, the Honor Magic V2 launch event has attracted attention from overseas media. Prior to the launch event, netizens revealed that well-known overseas media such as Topes de Gama visited Honor’s headquarters in Shenzhen, and this was confirmed at the launch event. Many overseas media came to the event site to watch, experience, and take photos with Honor’s CEO, Zhao Ming. In the past, this kind of scene only appeared when domestic media went overseas to attend Apple’s launch events. The fact that many overseas media came all the way to China this time also shows the influence of Honor in the global market.

Meanwhile, after the launch event, the official also presented a special unboxing segment. Honor’s CMO and overseas digital blogger SuperSaf conducted a joint unboxing, demonstrating the influence of the Magic V2 product overseas. In fact, it is not difficult to understand that from the stunning appearance of the Magic 5 series at the Barcelona exhibition to the release of the extremely thin and light Magic V2 today, Honor’s innovation ability has attracted attention from many markets. When there is a product with strong capabilities, it naturally generates more excitement.

In terms of product innovation, Honor adopts the approach of “making building blocks instead of stacking them” on the Magic V2, starting directly from materials and structure, and creating the thinnest Honor Lu Ban Titanium Gold Hinge in the industry, integrating industry-first titanium 3D printing technology, mortise and tenon integrated molding technology, and Honor’s self-developed shielded steel technology, further making the components lightweight, thin, and tough. It is precisely this change in thinking that enables the customization of various components of Magic V2 to reach the limit of thinness, achieving a thickness of 9.9mm, making it the thinnest foldable screen in the industry.

In terms of reliability, taking the mortise and tenon integrated molding technology as an example, thanks to the use of self-developed shielded steel material, although the hinge lifting structure of Honor Magic V2 is 75% thinner than Magic V, it has a very high strength to cope with various risks in daily life, achieving a balance between thinness and strength, solving consumers’ worries;

Another noteworthy feature is the new generation of Qinghai Lake battery on Magic V2. Based on Magic 5 Pro, it adopts positive electrode material enhancement technology. From the appearance of the battery, the thickness of 2.72mm can be called a “card battery”, which is a display of Honor’s deep cultivation of Qinghai Lake technology, not only for long battery life and ultra-thinness, but also for confidence in the future market.

Before the press conference, Zhao Ming declared that Magic V2 would break Apple’s dominance in the high-end market. Now, with the debut of Magic V2, it has given the market full confidence from an innovative perspective. The distance between Honor, Apple, and Huawei is getting closer, and Honor’s long-term planning for technological innovation has freed itself from the constraints of traditional parameters and functions, paving the way for its own path.

Believe that in the high-end market in the second half of this year, whether it is the domestic or overseas market, Honor Magic V2 will become a dark horse, breaking the boundaries of flat-panel and foldable phones with its ultimate slimness, and attracting more users to support it.

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